Target is proud to be one of the world’s most beloved brands, and we’ve made commitments across our business to guide us in keeping that long legacy alive.
Our commitments help us welcome all guests and bring them ease, inspiration — and, of course, joy — every time they shop with us. They help us take care of our 400,000+ team members and empower them to make a difference in the world. They help us be a good neighbor in our communities every day, and partner with organizations across the globe to run our business ethically and responsibly.
Read on to learn more about what we stand for.
More for your money
It’s our Expect More. Pay Less. brand promise. We offer our guests the quality brands and products they want at affordable prices they love, along with lots of ways to save big and earn rewards on every Target run.
The best shopping experiences
There’s a reason so many guests call Target their happy place. We want every family to have a wonderful time — and feel safe, welcome and respected — every time they shop with us. And, we’re proud to be America’s easiest place to shop, with shopping options that include Target.com and the Target app, so guests to shop whenever and wherever they want. We’re also pleased to offer the broadest range of fulfillment options in retail.
A healthy, happy and valued team
Our team members are the heart of Target’s business, so we invest in opportunities to grow in their careers, take care of themselves and their families, and make a difference for our guests and their communities.
That includes raising our starting wage range to $15 to $24 an hour — and it’s only the beginning.
A brighter future
As a good neighbor and global partner, we’re committed to serving and strengthening the communities where we operate. Through Target Forward, we're investing in sustainable practices that positively impact people and the planet while generating long-term business value.
Ethical business practices
Taking a page from our company’s founder, George Dayton, the Target team holds ourselves and our partners to the highest ethical standards in everything we do.
- Three-quarters of Americans live within 10 miles of a Target store.
- We scored a perfect 100 on The Human Rights Campaign's 2022 Corporate Equality Index.
- Our team members volunteer nearly 1 million hours in their communities each year.
- Target is committed to partnering with certified minority- or women-owned suppliers.