our purpose & history

featured content

Photo by The Glare Photography

Hello! Welcome. We’re so glad you’re here.

You can find us—the Target Team—at your favorite store, in your community, across the country and around the world. There are more than 350,000 team members across the globe, all working together for one important reason …

To help all families discover the joy of everyday life.

That’s our purpose. Our mission. The promise of surprises, fun, ease and inspiration at every turn, no matter when, where or how you shop.

That quest to bring joy is at the center of every business decision we make. It gets our teams excited to come to work each day. And we bring it to life in so many ways.

Come on in and take a look around.

Seven members of Target's leadership team stand together on green grass wearing black shirts with bullseye logos.

Target’s world-class leaders guide our teams with expertise from their broad range of backgrounds and experiences. They know their stuff, and how to have fun.

meet our leaders

A collage of photos, ads and other Target historical memorabilia

We’ve been one of the world’s most beloved brands since the first Target opened in 1962, but our story starts way before that.

get a history lesson

Three team members wearing red volunteer shirts hold up their hands covered in colorful paint.

We’re dedicated to being a good neighbor, and working with our communities and partners to make life a little better everywhere we do business.

learn about our commitments

Target trivia

  • Target’s officially in all 50 states, thanks to the 2018 addition of our first store in Vermont.
  • Our long legacy of giving 5% of our profits helps strengthen our communities, and our volunteers serve 1 million+ hours in their communities each year.
  • Target scored a perfect 100 on The Human Rights Campaign's 2018 Corporate Equality Index.
  • Nearly half of our 1,800+ Target stores are run by women.