Our Christian Robinson for Target Collection Debuts Aug. 15 and It’s Picture Perfect

July 26, 2021 - Article reads in
lifestyle
Christian Robinson for Target  play

Ready to immerse yourself and your kiddos in an awesome adventure — right from the comfort of home? Say hello to our newest design partnership, Christian Robinson for Target, a limited-edition collection of more than 70 adorable items including home goods, apparel and books for kids and baby. It’s the full-of-wonder creation of artist, illustrator and children’s book author Christian Robinson.

Celebrated for his inspirational and joyful illustrations, Christian is known for his best-selling children’s books “You Matter” and “Another.”

“We know our guests want their homes to be a reflection of themselves and look to Target for inspiration and new ways to explore their creativity,” says Jill Sando, executive vice president and chief merchandising officer, Target. “Christian Robinson’s curiosity and creativity are unmatched. We’re thrilled to be able to introduce our guests to such a special partner and deliver an inclusive collection that is as inspiring as it is affordable.”

The collection is an amazing addition to our design partnership legacy and another example of Target’s commitment to partner with more Black creators and designers.

And now for the back story ...

As a kid growing up in Los Angeles, drawing became a way for Christian to make space for himself and to create the kind of world he wanted to see. His work reflects his love of the natural world — his dream bedroom as a kid was inspired by the Natural History Museum, full of dinosaurs, animals, space and planets. Those influences are sprinkled throughout the Christian Robinson for Target collection, which includes everything from rugs and wall art to bedding and pillows in partnership with owned brand Pillowfort. (We want it all.) The collection also includes baby and toddler apparel like sweatshirts and joggers and adaptive, sensory-friendly items including pieces that are tagless, have openings for abdominal access and more.

The collection is designed to bring comfort and joy, spark curiosity and help all kids feel included — all at an incredible, only-at-Target value. (Ranging in price from $6-$70, most items are under $25.) Here’s a sneak peek:
A collage of colorful images, each featuring a whimsical creation from Christian Robinson“Working with Target to bring this collection to life has been a dream come true,” Christian says. “And I hope it helps all Target guests, big and small, create a space of their own that is timeless, captures their imaginations and sparks their curiosity.”

Shop the limited-time-only Christian Robinson for Target collection starting Aug. 15 at Target stores, Target.com and via Target’s industry-leading same-day services — Order Pickup, Drive Up and Same Day Delivery with Shipt.

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