The holidays will be here before you know it, and in true Target style, we’re dialing up the joy bigtime for the young and young-at-heart. Our fun-loving pup Bullseye is back with the 50 Top Toys of 2021 that’ll spark joy with toys and games for kids of all ages and fit a variety of budgets (gifts start at just $19.99). With popular characters like PAW Patrol and Barbie, top brands like LEGO, FAO Schwarz and L.O.L. Surprise! and the Zoe Doll by Black-owned business Healthy Roots (which inspires girls to love their curls through hair play), you’ll find something for every kid on your list. Plus, get ready for even more Disney magic as we triple our Disney store at Target locations.
“Target continues to be a top toy destination for all families, and we’re pleased to offer unique experiences and a curated toy assortment that brings joy to parents and children of all ages,” says Nik Nayar, senior vice president, hardlines, Target. “We’re seeing more guests shop for toys at Target than ever before, and whether it’s Bullseye’s Top Toys or finding joy with one of the 1,300+ exclusive toys and games, guests are choosing Target for our inspiring, easy and affordable gift-giving experience.”
Bullseye’s Top Toys list has exclusives galore
Bullseye’s list of 50 Top Toys features 22 new toys and games you can only find at Target (including one of our faves, Monopoly: Target Edition), all at a great Target value. And it doesn’t end there. To amp up the surprise and delight, you’ll find more than 1,300 additional exclusive toys and games in stores and online, including a 70-item limited-time-only collection with iconic toy brand FAO Schwarz. No wonder so many families make Target their first stop when looking for ways to inspire creativity and joy during the holidays.
More Disney at Target magic
Target and Disney have collaborated for years to bring Disney magic to Target guests. Now, just in time for holiday shopping, we are tripling the number of Disney store at Target locations to more than 160 shop-in-shops, giving even more guests the chance to find Disney princess toys, Star Wars exclusives and more Disney favorites in stores, in addition to our curated Disney Target.com experience.
And now we present the 50 top toys of 2021. Ready … set … scroll!
Play all day.
Healthy Roots Zoe Doll
Baby Alive Lulu Achoo Dolls
Disney Raya and the Last Dragon Land of Kumandra Set – only at Target
B. Play Ice Cream Truck – only at Target
Animal Planet Deep Sea Shark Rescue Submarine Set – only at Target
Kinetic Sand Sandyland Folding Sandbox – only at Target
OSMO Little Genius Starter Kit – only at Target
LEGO Creator Botanical Collection Bird of Paradise – only at Target
LEGO Friends Heartlake City School
Gravitrax Speed Marble Run – only at Target
Orbeez Soothing SpaImagine hours and hours of make-believe.
L.O.L. Surprise! Family Pack 24K DJ and Neon – only at Target
L.O.L. Surprise! OMG Movie Magic Studio
Na! Na! Na! Surprise 3-in-1 Backpack Bedroom Jennel Jaguar and Sarah Snuggles
Rainbow High Rockstars Lyric Lucas, Vanessa Tempo, Carmen Major – only at Target
Love, Diana Magical Music Castle
Ryan’s World Lost City Adventure Chest – only at Target
Jurassic World Legacy Collection - Tyrannosaurus Rex Escape Pack – only at Target
Star Wars Galactic Snackin’ Grogu
Batman All-Terrain Batmobile Remote Control Vehicle
Hot Wheels Monster Trucks T-Rex Volcano Arena Track Set
Monster Jam Remote Control Freestyle Force Grave Digger
Imaginext DC Super Friends Transforming Bat-Tech Batbot
Unicorn Purse Pets
Got2Glow Fairy Finder Pink Jar
Magic MixiesDream up new ways to play.
FAO Schwarz Electric Guitar + Amp – only at Target
LEGO Harry Potter Hogwarts Wizard's Chess – only at Target
LEGO Star Wars The Armorer's Mandalorian Forge – only at Target
Bluey & Jean Luc's Caravan Adventures Playset – only at Target
Melissa & Doug Let's Explore Park Ranger Cabin and Boat – only at Target
Our Generation Cozy Cabin
5 Surprise Toy Mini Brands Toy Store
Lalaloopsy Sew Royal Princess Party: Suzette & Mimi La Sweet and Cosy & Teacup Hearts
PAW Patrol: The Movie Ultimate City Tower PlaysetGet up and go in the coolest ways.
Segway C20 Kids Electric Scooter – only at Target
Jetson Sync All-Terrain Hoverboard Black – only at Target
NERF Elite 2.0 Flipshots Flip-32 BlasterFriendly family competition has never been so fun.
Monopoly: Target Edition – only at Target
Chuckle & Roar Pop It! XL Tie Dye – only at Target
Throw Throw Avocado – only at Target
Beyblade Burst Surge Speedstorm Slayer Showdown Battle Set – only at Target
Roblox Action Collection - Ninja Legends Deluxe PlaysetGame on, gamers.
Nintendo Switch OLED
Nintendo Switch with Neon Blue and Neon Red Joy-Con
PlayStation 5 Console
Xbox Series S
So many gift ideas to get excited about, and they’re available right now. Find all 50 top toys, plus thousands more, at Target stores, Target.com and via Target’s industry-leading contactless same-day services Order Pickup, Drive Up and Same Day Delivery with Shipt — no membership required. And stay tuned — there’s *lots* more joy in store for the young and young-at-heart.