Cheers! Adult Beverage Items Are Coming to Order Pickup, Drive Up and Same-Day Delivery At Stores Across The Country

May 17, 2021 - Article reads in
guest experience
A Target team member standing behind a counter with an “Order Pickup” sign in the background holds a red and white bag with the Target logo.

Groceries? Apparel? Essentials? All of the above? You can get it all with our industry-leading same-day services, plus another category we just added for on-the-go orders: adult beverage items. From wine to beer to liquor, you can soon snag select favorites via Order Pickup and/or Drive Up at more than 1,200 Target stores across the country, and via Same-Day Delivery with Shipt at more than 600. The goal? Make it easier than ever to get what you need fast, using the fulfillment option you prefer.  

“Our adult beverage category is one of the fastest-growing divisions within our food and beverage business, and we continue to hear from guests how much they love our fast, easy and safe same-day services,” says Rick Gomez, executive vice president and chief food and beverage officer, Target. “As we continue to invest in the products and experiences our guests love, making our wine, beer and spirits selection available for pickup and delivery is a natural next step, and we’re proud our team moved so quickly to bring this enhanced service to hundreds of additional stores nationwide.” 

The expanded selection will roll out via Order Pickup and/or Drive Up in 29 states across the country by the end of the month, and for same-day delivery where local laws allow. In addition to wine, beer and spirits, guests can shop the vast assortment of items already available for Order Pickup, Drive Up and Same-Day Delivery with Shipt across home, apparel, essentials and more. As always, both Order Pickup and Drive Up are free to use, with no membership or minimum order required. And your RedCard discount? Yep, it applies to same-day orders, too. 

So just how easy is it? Simply follow the steps below using Target.com or the Target app and we’ll get started on your order faster than you can say “beep beep!” 

Five easy steps to get your adult beverage run done, same-day style
Grab it on the go with free Order Pickup or Drive Up, no pickup window required
Find the adult beverage item you’d like to purchase using the Target app or Target.com.
Select “Order Pickup” to grab in-store or “Drive Up” to have items brought to your car within minutes. Click “Add to cart.”
You’ll be prompted to verify your date of birth.
Select “Checkout” to complete your order. We’ll send you a message when your order is ready to pick up. For Drive Up, use the app to let us know you’re on your way.
When you arrive, your team member will verify your order by asking for your 21+ I.D. That’s it – Target Run done!
Get it delivered with Same-Day Delivery with Shipt
Find the adult beverage item you’d like to purchase using the Target app or Target.com.
Select “Delivery” and click “Add to cart.”
You’ll be prompted to verify your date of birth.
Finish adding any additional items to your cart, then complete your order. We’ll send you a message when your Shipt Shopper begins shopping.
When your Shipt shopper arrives with your order, be prepared to show your 21+ I.D. to complete the delivery.

Due to legal requirements, selection and sellable hours vary by store location. Check your store’s hours and availability on Target.com.  

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