Fandom isn’t just an escape — it’s a community, a way to connect through what we love. This Black Friday, Target’s celebrating that spirit with exclusive gifts and collectibles that turn passion into the perfect present — all with Target’s irresistible affordability.
With seven of the hottest, of-the-moment gifts available only at Target - including Baby Three plush drops, Topps NBA and Pokémon trading cards, the Nintendo racing jacket and the Wicked collector’s book - we're stepping up as the go-to holiday partner for guests everywhere, bringing style, joy and unbeatable value both in stores and online.
It's part of a fandom-driven approach to Black Friday that goes beyond just chasing trends. It's built on Target's long history of shaping style and culture and doing what we do best: curating products we know shoppers will love, only available at Target.
"When we're at our best, people don't just come to Target to shop, they turn to us for joy and to celebrate the moments that matter most to them," said Cassandra Jones, senior vice president of merchandising, Target. "That's why our team is obsessed with shaping style and leaning into culture - curating cool and delivering the collectibles and stories fans can't wait to get their hands on, and that’s just what we’ve done for this holiday season."
When we're at our best, people don't just come to Target to shop, they turn to us for joy and to celebrate the moments that matter most to them.
Trading cards just leveled up
Loved for decades and rediscovered by a new wave of fans, trading cards are having their biggest moment yet. This season, excitement hits new heights with Topps NBA and Pokémon card drops available only at Target.
2025-26 Topps Basketball Trading Cards
Launching exclusively at Target, Topps Basketball Black Friday Edition gives fans the opportunity to collect exclusive parallels and autographs. Collectors should keep an eye out for highly coveted Cooper Flagg Rookie Cards — which have been making waves among basketball fans. Value Boxes are priced at $34.99 and Binders are $24.99. Purchases are limited to two per item per transaction.
Pokémon trading card bundles
Pokémon fans, get ready. Exclusive Pokémon ex Box Bundles are dropping at Target on Black Friday, giving fans a chance to catch 2-pack sets featuring combinations like Black Kyurem ex and Melmetal ex or Archaludon ex and Reshiram ex. Each box includes promo cards, oversize foil cards, booster packs and codes for Pokémon TCG Live — all for $34.99 (regularly $49.99), while supplies last.
Popping off in pop culture
From the viral charm of Baby Three to the spotlight shining on Wicked, these collectibles celebrate the characters, stories and trends captivating fans everywhere.
Cuteness meets collectability with Baby Three
Baby Three, the beloved collectible plush brand known for its cute, animal-inspired characters and mix-and-match designs, is make their U.S. holiday debut, bringing two Target-exclusive drops for Black Friday, where the fun is all in the surprise.
Each blind box hides one of six possible variations, meaning fans won’t know which plush they’re getting until they open it, making every unboxing moment a collectible thrill.
The Yeti Plush Blind Box – a frosty-blue favorite inspired by our Alpine Village Yeti character, packed with personality and wintry charm.
Quirky Ox Plush Blind Box – a playful pink collectible that brings Baby Three’s signature whimsy to life.
Each limited-edition plush is $24.99, available in stores and on Target.com starting Nov 28, and designed for fans ages 13 and up.
Wickedly wonderful exclusives
We’re giving fans of the hit musical and the upcoming film Wicked: For Good, two stunning collectibles. Available Nov. 21 in stores and online:
Wicked: The Official Visual Companion only at Target – an exclusive collector’s book featuring heartfelt cast letters, a reversible poster and more than 300 never-before-seen images from the Land of Oz for $28.
Wicked: For Good – The Soundtrack (Target Exclusive LP Vinyl) – a shimmering pink-and-green vinyl with a lenticular cover and two brand-new songs performed by Cynthia Erivo and Ariana Grande, for $49.99.
Where sport meets self-expression
As fans show off their pride through apparel and accessories, our sports-inspired and on-trend collections bring together comfort, team spirit and style. From the Mario Kart Racing Jacket to officially licensed Champion and Blogilates designs, these looks celebrate movement, self-expression and all the ways fans love to play.
Target and Champion Team up for the Next Chapter in Style and Sport
Launching Nov. 16, the new Champion collection marks the next evolution of Target’s partnership with the iconic athletic brand. Created in collaboration with Champion, this fashion-forward line reimagines officially licensed NFL and NCAA apparel for today’s fans, blending athletic heritage with modern, street-ready design. This collection joins our growing assortment of licensed professional sports brands, including the licensed NBA and WNBA emerging brand The Wild Collective, which launched Nov. 9.
Featuring 17 top NFL and 10 powerhouse NCAA schools, including the Minnesota Vikings, Buffalo Bills, Georgia Bulldogs and Texas Longhorns, the assortment offers versatile tees, hoodies and tunics made for cheering, lounging or layering. Each piece pairs bold team graphics with elevated silhouettes and premium details, delivering pro-level style at unbeatable Target value, with prices starting at $29.99.
Target and Nintendo's Mario Kart Racing Jacket
Start your engines – the style race is on! We’re teaming up with Nintendo for an exclusive, limited-edition Mario Kart-inspired racing jacket to get you excited for the action of Mario Kart World Game for Nintendo Switch 2.
Merging fashion, fandom and a touch of Target fun, the sleek jacket channels sports jersey energy and racing culture for a look that’s bold, nostalgic and unmistakably cool. Available Nov. 23 in all Target stores for $69.99.
Blogilates by Cassey Ho
This season, Blogilates makes its first-ever winter collection. Launching Nov. 22, the new line channels the spirit of Cassey Ho’s loyal community made up of over 20 million women who look to her for inspiration and motivation.
Think feminine, fashion-forward layers like the fan-favorite Marshmallow Hoodie and Ballerina Skort, re-imagined in seasonal textures and soft, elevated tones. With prices from $25 to $40, the collection blends studio-to-street versatility with Cassey’s signature playful aesthetic, making it the perfect gift for the fitness enthusiast or fashion-forward fan this holiday season.
Find your fandom at Target
This holiday season, style meets fandom in the most joyful way. From exclusive collectibles and trending apparel to movie-inspired keepsakes, Target makes it easy to gift everyone what they love. Each limited-edition drop is designed to spark excitement, celebrate passion and wrap every fan moment in holiday magic. And with convenient same-day pickup, Drive Up, and delivery options, guests can bring the joy home their way — fast, easy, and right on time for the holidays.
