First Look: Everything from the Diane von Furstenberg for Target Collection is Now Available to Preview

  • Mar 13, 2024
Five women in bright floral dresses, rompers and blouses pose among colorful cutouts in a desert setting.

Blue skies. Vibrant florals. Lush greenery. Is it the arrival of spring or a first look at all the colorful goodness from Target’s latest design partnership? Good news: It’s both. That’s right, the affordable and limited-time only Diane von Furstenberg for Target collection is now available for you to explore, heart to favorite and share ahead of its launch in most Target stores and online March 23.

The art- and nature-inspired collection includes over 200 items across women’s, girls’ and baby apparel and accessories, plus beauty and home décor. The collection starts at $4 and most items are under $50, so you can feel extra-good about refreshing your closet — and home — for the warmer days ahead.

Speaking of home, you’re also sure to love the collection’s made-to-order furniture starting at $300. But don’t take our word for it. Get a sneak peek at a few of the must-haves from the Diane von Furstenberg for Target collection below, then head to to browse the entire collection.

A spring in your step

Nobody does bold patterns and color quite like Diane von Furstenberg. This collection is full of both, with archival prints from the heritage fashion brand as well as new pieces and patterns exclusive to Target. From the revolutionary wrap dress and new mommy-and-me outfits to fresh takes on activewear, intimates and more, the collection will inspire you to take charge of your day before you’ve even left your home.

Two children pose in colorful geometric dresses.
a person holding a baby
Two people pose in green and yellow floral and geometric-patterned athleisure.

Home is where the art is

The collection’s made-to-order furniture includes pieces like headboards, benches and room dividers that can be customized in one of seven exclusive Diane von Furstenberg for Target fabrics. Want to add smaller pops of color around the house? Grab one of the eye-catching throw pillows, duvets or towel sets.

Two graphic pillows sit on top of a yellow floral ottoman.
A bed, decorative pillows and a serving tray in bright blue and green contrasting patterns
A shower displaying a curtain and towels with a floral motif against a desert background.

Serving up more color

We know spring is a big time of year for entertaining, which is why the Diane von Furstenberg for Target collection goes big on kitchen and dining pieces. Think: floral tablecloths and aprons, vibrant mix and match plates, cups and bowls and eye-catching serving trays.

Two glass pitchers.
A table setting with mix and match colorful patterns.
Four glasses and a pitcher in vibrant geometric patterns.

Make them your own

The limited-time only Diane von Furstenberg for Target collection debuts in most Target stores and on on March 23, with a handful of Target stores hosting immersive celebrations. (Think: custom fashion portraits, photo backdrops and more.) Be sure to take advantage of Target’s same-day pickup options, including Drive Up and Order Pickup for the easy, affordable, joyful experience you’ll only find at Target.

The joy of everyday life

We’re here to help all families discover the joy of everyday life — from our distinctive products to easy ways to get them from the store to your door.

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Three images of Diane von Furstenberg for Target designs, including models in spring dresses and home decor, above the Diane von Furstenberg for Target logo.

Target Announces Collaboration with Diane von Furstenberg for Affordable Spring Collection

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