We’re bringing kids and schools more of what they need to read, learn and succeed.

supporting K-12 students

take charge of education

a class receives a TCOE check

With the help of our REDcard™ holders, Target has donated $432 million to local K-12 schools since 1997 through Take Charge of Education (TCOE). The program lets guests designate 1 percent of their REDcard purchases to a K-12 school of their choice to fund whatever the school needs most. In 2014, more than 84,000 schools received a TCOE check, totaling more than $31 million in TCOE donations for the year, helping us reach our goal to increase TCOE giving to schools nationwide.

meals for minds

a Meals for Minds pantry bag

Without proper nutrition, kids can’t concentrate or perform well in school. Our Target Meals for Minds program brings food to K-12 students and families in need. Now active in 66 schools in 44 cities across the country, and powered by our partnerships with Feeding America and local food banks, the program offers students access to fresh foods and staples right at their own schools.