In 2020, Target was deemed an essential business in the country’s response to COVID-19. That designation stemmed from our ability to provide so much of what American families needed to weather the pandemic—from food, medicine and cleaning supplies to child-care items and equipment to work and school at home.
But for our team, stepping up to support our guests and communities reflected something more fundamental, something that transcends the hard times of 2020–2021. We’ve always organized our team and business around an ambition to serve—to be “useful to society,” as our founders said decades ago. Or, as we say today: to help all families discover the joy of everyday life.
That spirit of service shone brightly in 2020. And so did our business results, as you’ll see throughout this report. Key metrics included: