Sr Product Manager - Roundel (Programmatic)

Job Id: R0000391891

About us
As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers.

Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values different voices and lifts each other up. Here, we believe your unique perspective is important, and you'll build relationships by being authentic and respectful.

Overview about TII
At Target, we have a timeless purpose and a proven strategy. And that hasn’t happened by accident. Some of the best minds from different backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target’s global team and has more than 4,000 team members supporting the company’s global strategy and operations.

Team overview

Roundel is Target’s entry into the media business, a sell-side business built on the principles of first party (people based) data, brand safe environments and proof that our marketing programs drive business results for our clients. We operate with the ethos of trust and transparency and that media works best when it works in everyone’s best interest. At the very root of that, Roundel is here to drive business growth for our clients and redefine “value” in the industry by solving core industry challenges vs. copy current industry methods of operation. We are here to drive a key growth initiative for Target and to lead the industry to a better way of operating.

Product Teams at Target are accountable for the delivery of business outcomes enabled through technology and analytic products that are easy to use, easily maintained and highly reliable. Product teams have one shared backlog that is inclusive of all product, technology, discovery and design work.

Role overview

As a Sr Product Manager for Programmatic in Roundel team, you will be driving relationship management with key programmatic platforms. You will identify emerging trends in programmatic media and ad tech to ensure product offerings remain competitive and innovative. In this role, you will work in the product model and will partner to develop a comprehensive product strategy, related roadmap, and set key business objectives (OKRs) for your respective product. You will need to leverage the knowledge of your product, as well as customer feedback and establish other relevant data points to assess value, develop business cases, and prioritize the direction and desired outcomes for your product. You will lead a product and work in unison with engineers, UX designers, data scientists and business partners to deliver a product.

You will be the “voice of the product” to key stakeholders to ensure that their needs are met, and that the product team is getting the direction and support that it needs to be successful. You will develop and actively understand the market, maintain a product roadmap and backlog outlining the customer themes, while prioritizing the backlog to focus on the highest impact work for your team and stakeholders.

You will encourage the open exchange of information and viewpoints, as well as inspire others to achieve challenging goals and high standards of performance while committing to the organization's direction. You will foster a sense of urgency to achieve goals and leverage resources to overcome unexpected obstacles, and partner with product teams across the organization to help them achieve their goals while pursuing and completing yours.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you

• Four-year degree or equivalent experience
• 6+ years of Product Management experience or equivalent domain experience in ad tech programmatic space
• Experience working with platforms like TTD, DV360, Xandr Curate and other programmatic platforms and their tool stack is preferred
• Strong technical experience across campaign lifecycle, including campaign management, optimization, measurement and reporting; with the ability to facilitate communication between business and technology teams
• Demonstrated ability to self-organize and lead through ambiguity
• Curiosity and passion for problem solving
• Ability to communicate complex concepts in easy-to-understand terminology across Operations, Product, and Technology
• Ability to influence peers and partners to find common ground, push for consistency where possible, facilitate conversations, and navigate competing interests.
• Collaborate with stakeholders to prioritize features, initiatives, and product improvements based on market needs and revenue potential.
• Ability to ensure alignment with legal, compliance, and privacy standards, particularly around user data and ad tracking.

Useful links

• Life at Target: https://india.target.com/
• Benefits: https://india.target.com/life-at-target/workplace/benefits
• Culture: https://india.target.com/life-at-target/belonging