Two children smile wearing items from Target, including a backpack.

Target Kicks Off Back-to-School and College Shopping and Savings

  • Jul 8, 2024

Target’s focused on making shopping and prep affordable and easy for everyone.

Rick Gomez Executive Vice President and Chief Commercial Officer

Back-to-school and college shopping is around the corner, and with it comes a fresh start, new adventures and endless possibilities. Whether you’re a plan-ahead prepper or last-minute shopper, Target’s making this year’s shopping experience the best yet. Imagine having everything you need in one convenient place — from fresh notebooks and school supplies to dorm decor and more, before the first bell rings. We’re ready with unbeatable deals, exclusive savings and convenient shopping solutions to help you conquer the school year while acing your budget.

“Getting ready for a new school year is a busy time for teachers, students and parents, so Target’s focused on making shopping and prep affordable and easy for everyone,” says Rick Gomez, executive vice president and chief commercial officer, Target. “With our new monthly subscription options for Target Circle 360, unbeatable deals like 20 must-have school supplies that add up to less than $20 and a $5 backpack, and an app feature that makes shopping for school supplies easier than ever, Target’s taking the stress out of the season so families can focus on the excitement of a new school year.”

Here’s how we’ll help you make the grade:

Top marks for value

For the first time, we’re offering 20 must-have school supplies that add up to less than $20 to cover all your classroom essentials. You can shop Target-exclusive brands like Cat & Jack, Art Class, Mondo Llama plus more — all for a single Andrew Jackson. And for college-bound students, be sure to check out our up&up moving day assortment, with most items under $30, plus thousands of college essentials under $20.

Two lockers with magnets that look like smiling faces, and a model wearing a pink backpack.

We’ve got your back(pack)

Our Summit Ridge Kids’ backpacks are our lowest-priced back to school backpack in 10 years at just $5 each, with styles and colors to match every unique personality. And with our previously announced price reductions, you’ll find lower prices on thousands of food and beverage items as you shop for school lunches, after−school snacks and weeknight meals. We have everything you need to fill your lunchboxes starting at $2.50. From bulk favorites like multi-pack snacks and beverages under $9.99 — to essentials like bread, peanut butter, produce, crackers, fruit snacks, cookies and kids’ beverages, we've got your cravings covered.

a person sitting on a couch with a laptop

Getting extra credit with Target Circle

Take advantage of the newly reintroduced and improved Target Circle for everyday savings. And try our Target Circle 360 subscription to bring all the goods right to your door — or classroom or dorm — with benefits like unlimited same-day delivery on orders over $35, access to Shipt's marketplace and more. Just announced, Target is introducing a monthly Target Circle 360 subscription, at just $4.99 per month for students and $10.99 per month for all consumers, beginning July 14. And, we’re celebrating teachers and college students with exclusive discounts all season long.

An illustration of a guest pushing a Target cart.

College students

Does your dorm need a personal touch? We’ve got a special treat for you. Our one-time 20% off appreciation discount for verified college students now lasts from July 14 to Sept. 28 — an extra month to save compared to last year.

The Target Circle logo.


Take advantage of our one-time 20% off teacher discount, available July 14 through Aug. 24. And verified teachers who sign up for Target Circle 360 between July 14 and Aug. 24 can upgrade your back-to-school experience with benefits like unlimited same-day delivery for just $49 for the first year (regularly $99 per year).

Save more with Target Circle Week and tax-free weekends

Target Circle Week deals are on now through July 13, including savings like 30% off select school supplies; 20% off nutrition bars and fruit snacks; buy one, get one free on chilled juices and coffee. Plus, all Target stores in states with sales-tax holiday events will not charge sales tax during specific weekends, giving families extra ways to save.

For the first time, we’re offering 20 must-have school supplies that add up to less than $20 to cover all your classroom essentials.

graphical user interface, application

Score big on school supplies

Our School List Assist feature in the Target app is better than ever, making it easy to find and buy your school supplies in three easy steps: Simply find your class, choose your delivery method and check out your items.

A variety of items from Target's back-to-school selection.

Target’s got your back-to-school

Score unbeatable deals and exclusive savings on must-have school supplies for back-to-school and college with Target.

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Target Announces Back-to-School and College Savings

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