Spring Brand Celebration Anthem

John Paul Young’s “Love is in the air” plays. On a busy crosswalk people walk in and out of a large Target shopping Center with a red Bullseye over a bank of automatic doors. Colorful animated flowers and butterflies swirl out from the Target’s entrance. They swoop into the sunny blue sky.

 

JOHN PAUL YOUNG: Love is in the air. In the whisper of the trees.

 

A red and white spotted butterfly flaps into a lush meadow, dotted with flowers. Three women in sundresses walk through the meadow. The butterfly drifts between two of them. One wears a cream dresses with short, ruffled sleeves. The other’s dress has spaghetti straps and a pastel floral pattern. The woman in the pastel dress reaches down with one manicured hand and plucks a red flower. She brings it to her nose and inhales softly, then smiles. The butterfly swoops away.

 

JOHN PAUL YOUNG: Love is in the air. In the Thunder of the sea.

 

The butterfly flutters over the flowers with more butterflies. A dad carries his daughter on his shoulders. The young girl holds her arms out like wings. She smiles as butterflies swirl up around her.

 

JOHN PAUL YOUNG: But it's something that I must believe in.

 

The butterfly passes a smiling woman with bright blue eyeliner. As the butterfly glides, its open wings reveal the ringed red and white circular bullseye pattern across its back. The woman spreads her arms wide, wearing a cream dress with a pink floral pattern. The view looks up at her from beneath the petals of the pink flowers at her feet. The butterfly weaves away between flower stems.

 

JOHN PAUL YOUNG: And it's there when you call out my name.

 

The butterfly catches up to a woman running through the flowers. She gracefully leaps into the air and raises one arm. The butterfly soars past her hand, rising as if she tossed it into the blue sky dotted with fluffy white clouds.

 

 JOHN PAUL YOUNG: Love is in the air.

 

The butterfly descends and a grassy hillside comes into view, with people walking along it towards the butterfly as it swoops above a table laid out in the sunshine! Deviled eggs fill a platter near arrangements of citrus fruit and a floral print purse. Lit candles sink into a candelabra shaped like a three-stemmed flower, and it settles on the table. A platter and ceramic teapot sculpted to look like cabbage leaves settle into place near matching cups. A blueberry pie rests on a stand and the butterfly weaves around a vase full of flowers as the people draw closer. The butterfly reaches the opposite end of the table where a ceramic white vase shaped like a bunny holds flowers near each ear, and more matching cabbage leaf place settings wait.

 

JOHN PAUL YOUNG: Love is in the air.

 

The butterfly flaps upward and a white Bullseye appears between fluffy white clouds with text below it.

 

ONSCREEN TEXT:       The Bullseye Design is a registered trademark of Target Brands, Inc.

 

The butterfly lands atop the Bullseye and spreads its red and white wings as the sun glows above.