disaster preparedness & response

When disaster strikes, we help communities get back on their feet.

ready for anything

team members packing food donations

In times of crisis, we make sure our partners have everything they need. Our work with organizations like the Federal Emergency Management Agency (FEMA)link opens in a new window helps communities prepare for tough situations. When a disaster strikes, we’re on the scene quickly providing supplies, volunteers and distribution networks through relief organizations like the American Red Crosslink opens in a new window, the Salvation Armylink opens in a new window and Feeding Americalink opens in a new window. All year round, we provide relief partners with local donations and annual funding, and we encourage our neighbors across the country to support them too.

a ready team

The more we help our team members prepare in advance of severe weather and other disasters, the easier it is for them to help their communities to quickly recover. We provide team members tips on how to keep themselves and their families safe, and hotlines to call in case of emergency.

Big City Emergency Managers Forum

Target is the sole retail sponsor of the Big City Emergency Manager’s forum (BCEM), which is held bi-annually to provide directors of emergency management in the 15 largest cities an opportunity to explore and discuss the specific needs and challenges facing their communities. The BCEM group has the ability to influence policy decisions at the national level for emergency management, and Target participates in the forum to understand the challenges facing large cities and identify potential partnership opportunities.

 

our local support

We're committed to the communities we serve, so when disasters occur, we partner with local organizations to help those in need and protect our team members and guests. Some of our recent efforts include:

Moore OK tornado – May 2013
Target donated $250,000 to assist with tornado relief efforts in Moore, OK including a $150,000 donation to the American Red Cross, a $30,000 donation to support feeding efforts by the Salvation Army, $20,000 in gift cards to local non-profits for items needed to help the community recover and a $50,000 donation to Moore Public Schools to purchase new books and technology for the two Elementary Schools completely destroyed from the storm.

Midwestern U.S. tornadoes – November 2013
We donated $50,000 to assist with tornado relief efforts in Illinois, Indiana, Kentucky, Michigan and Missouri, including $45,000 cash to the American Red Cross and $5,000 in GiftCards to local non-profits for items needed to help the community recover.

Typhoon Haiyan – November 2013
We gave $100,000 to Save the Children to support disaster relief efforts in the Philippines. Our donation provided food, water, shelter, healthcare resources, protection and additional support for families impacted by the storm.

Hurricane Sandy – November 2012
Before the hurricane hit, our teams helped community partners prepare and kept our stores open for our guests as long as a safe shopping environment could be provided. After the storm, we donated $500,000 in cash and products to assist with relief efforts, including $425,000 to the American Red Cross, $50,000 to the Salvation Army and $25,000 in GiftCards to help with community needs.

Hurricane Isaac – Aug. 2012
Before the storm hit, stores in the anticipated impact area opened early so guests could get needed supplies with time for them and our team members to get home and prepare. After the storm passed, we donated $150,000 to assist with relief efforts. $120,000 cash went to the American Red Cross, and $20,000 in product and $10,000 in GiftCards went to other nonprofit organizations for essentials such as water and food.

Colorado wildfires – June 2012
Although our stores weren't directly impacted, we supported community relief efforts with a $30,000 donation in cash and products to the American Red Cross and other nonprofit organizations.

Hurricane Irene – Sept. 2012
With more than 220 stores in the storm's path, we pre-staged hurricane preparedness items like water, batteries, flashlights and canned goods for our guests. All stores re-opened within 24 hours of the storm passing, stocked with items like water and cleaning supplies to help the community recover. We also gave $250,000 in cash and product to assist with relief efforts to agencies including The Salvation Army and the American Red Cross.

keeping watch

team member monitoring weather conditions

Our Corporate Command Center (C3) in Minneapolis helps us keep an eye on potential issues where we do business. Operating round the clock, the C3 uses cutting-edge technology to monitor severe weather and other events around the world that could affect guests and team members, and connects our teams so we can respond quickly to almost any situation.