MINNEAPOLIS - March 9, 2015
This spring, Sonia Kashuk introduces sophisticated new shades of her award-winning formulas and an array of luxe new brushes and beauty tools. Hues of warm pink, vibrant cherry reds and sultry neutrals will heat up your look for spring and leave you glowing all season. Available March 2015 at Target and Target.com.
NEW Chic Luminosity Bronzer/Highlighter Duo – This bronzer/highlighter duo warms the skin with sun-kissed color and delivers a lit-from-within glow. This hybrid texture blends easily, protect against dryness and delivers buildable color that lasts up to 12 hours without fading.
NEW BATH & BODY
NEW Eau de Toilette in White Etheriana – The newest fragrance addition to Sonia’s award-winning bath & body collection, White Etheriana is a fresh, light scent with top notes of Sicilian lemon, Brazilian acai and tulip accord. The sweet mid notes of provence mimosa, bamboo and dewy violet combine with patchouli, tree moss, peach skin and musk to sensually round out the scent.
NEW Crème Body Wash in White Etheriana – This indulgent body wash deep conditions as it cleanses the skin. The rich formula leaves skin soft with moisturizing rice bran oil and plumeria, skin-protecting Edelweiss flower and white tea extracts.
NEW Body Lotion in White Etheriana – The silky lotion replenishes moisture and restores skin’s suppleness with regenerative rose hips, sweet almond and avocado oils plus nourishing shea butter. The hydrating formula absorbs easily, leaving skin soft and smooth.
NEW Hand Crème in White Etheriana – The non-greasy, non-sticky hand crème is enriched with natural shea butter, vitamin E, aloe vera and botanical oils to nourish hands. The healing treatment provides ultimate hydration and protection against drying elements, while absorbing quickly into the skin.
NEW Brush Couture Five-Piece Brush Set – Sonia’s signature brush couture five-piece brush set is now reinvented in a vibrant, watercolor floral print. The set features the large duo fiber brush, synthetic multipurpose brush, angled crease brush, synthetic crease shadow brush and precision liner brush.
NEW Kashuk Tools Synthetic Concealer Brush – Hide imperfections and effortlessly blend cream and liquid concealer formulas with this concealer brush designed for precision application.
NEW Kashuk Tools Contour Brush – Sculpt perfect facial features with this easy-to-use contour brush. The natural bristled brush is perfectly designed to define and highlight the cheekbones.
NEW Kashuk Tools Precision Pencil Brush – This precision pencil brush is perfect to navigate concealer or highlight in the inner-eye or around the nose.
NEW Full Allure Eyelashes – Transform your every day look to all out glamour with these new eyelashes that instantly thicken, lengthen and define for lush lashes. The set includes one pair of eyelashes and glue for easy application.
Lustrous Shine Lip Crayon – This creamy, long-lasting twist-up lip crayon delivers high-impact color, ultimate shine and the comfort of a balm. Myrrh resin extract provides a plumping effect and broad spectrum filters to protect from UVA and UVB rays. Now available in Pink Lily, a rosy pink.
Velvety Matte Lip Crayon – Create a sophisticated lip look with vibrant new hues of Sonia’s award-winning velvety matte lip crayon. The rich, matte color applies smoothly and is never drying. Now available two new shades: Spicy Nude, a warm, pinky nude and Raspberry Nude, a rich berry.
Satin Luxe Lip Colour with SPF 16 – Treat lips to a fresh new shade of Sonia’s signature anti-aging lipstick. The creamy, hydrating formula contains treatment ingredients, ceramide 2, palmitoyl peptide and brown seaweed extract to help smooth lips and SPF 16 to prevent future aging. Now available in Peachy Pink, a vibrant coral.
Ultra Luxe Lip Gloss – Embrace spring’s must have shades with Sonia’s signature lip gloss. The lightweight, gel-like texture glides on comfortably to leave lips moisturized – never sticky. This multi-tasking gloss is infused with glycerin, fatty acids and emollients to hydrate lips, and softening papaya fruit extract. Available in three new shades: Sparkling Sugar, a sheer, soft pink; Nearly Natural, a rosy mauve; Alluring Azalea, a cherry red.
Nail Colour – Celebrate spring with the hottest nail hues for warmer weather. Sonia’s signature 3-free formula delivers creamy, long-lasting color with a high-shine, chip-resistant finish. Available in seven new shades: Love Story, a carnation pink; French Macaroon, a lovely lavender; In The Flesh, a sexy nude; Show Me Love, a vibrant, bright pink; Just Picked, a rich, bold berry; Violetta, a deep raspberry; Peek-a-Blue, a cobalt blue.
Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,795 stores and at Target.com. Since 1946, Target has given 5 percent of its profit to communities, that giving equals more than $4 million a week. For more information, visit Target.com/Pressroom. For a behind-the-scenes look at Target, visit ABullseyeView.com or follow @TargetNews on Twitter.
Sonia Kashuk has been creating beauty and glamour for all since 1999 and is Target’s longest standing design partner.