Target Announces Big Toy Event Featuring Buy One, Get One 50 Percent Off On Biggest Toy Brands

MINNEAPOLIS - December 1, 2011
Target Corporation (NYSE:TGT) is hosting the Big Toy Event, inviting guests to “buy one, get one 50 percent off” of the most coveted toy brands in stores and at from Dec. 4 through Dec. 10.
Target guests will receive 50 percent off the purchase of a second toy from the same brand when they buy any item from: Barbie®, Fisher-Price Little People, Disney® Princess, Disney Cars 2, Nerf®, Thomas & Friends® or LEGO® City. The assortment features hundreds of classic and new toys, including must-have items that are topping gift lists this year like, Barbie I Can Be play set, Disney Princess Storytime Amazing Belle, Nerf Vortex Nitron blaster, Thomas & Friends Busy Day play set and LEGO City Bank & Money Transfer.
“Target’s Big Toy Event is giving our guests an opportunity to save even more on toys from the brands that kids love,” said Stephanie Lucy, vice president, Toys, Target.
25 Days of Toys
For additional savings, Target is also offering 25 Days of Toys. From Nov. 30 through Christmas Eve, Target will feature one must-have toy each day at a deep discount in stores and online. To sign up to receive notifications on all 25 deals, guests can visit or text DD to 827438 (TARGET).
In addition to the Big Toy Event and 25 Days of Toys, Target guests can save even more on toys this holiday season by visiting the coupon portal at to receive 25 offers at 25 percent off.
Target’s price-match promise guarantees that guests will always get the lowest price on toys, and by using the Target REDcard, guests can automatically save an additional 5 percent.
About Target
Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,767 stores across the United States and at The company plans to open its first stores in Canada in 2013. In addition, the company operates a credit card segment that offers branded proprietary credit card products. Since 1946, Target has given 5 percent of its income through community grants and programs; today, that giving equals more than $3 million a week. For more information about Target’s commitment to corporate responsibility, visit
For more information, visit
Legal disclaimer
Upon approval, you will receive 5 percent off purchases paid for with your REDcard at Target stores and (Target Debit Card® cannot be used on the mobile website), except on prescriptions, Target gift cards and prepaid cards, Target Clinic® services, and Target Optical® eye exams. Five percent discount applies to eligible purchases minus any other discounts and the value of any promotional Target gift cards received in the transaction. See program rules in store or for details.

Press resources

Media hotline

We strive to return all of our media inquiries within one business day.

1 (612) 696-3400

Stay informed

Target rss feeds

Guest relations

Visit Target Help