Target Expands Electronics Trade-in Service in Time for Back-To-School Savings

MINNEAPOLIS - August 16, 2011

Convenient in-store service now accepts more used electronics for instant credit

Guests can save more at Target (NYSE: TGT) on back-to-school purchases by trading in their used electronics and video games. Target’s Electronics Trade-in service, offered in partnership with NextWorth, has expanded to 1,490 stores where Target Mobile centers are located, and new product categories have now been added to further expand the service.

The trade-in service at Target is now accepting calculators and DVDs, in addition to iPods, iPads, iPhones, cellphones, Nintendo DS units and video games.

“The expansion of Target’s Electronics Trade-in service comes at a time when parents are really looking to save on back-to-school purchases,” said Nik Nayar, vice president of Merchandising, Target. “Our service is budget-friendly and it gets Target’s guests involved with reducing e-waste.”

Through a partnership with NextWorth, a leader in consumer electronics upgrades and trade-ins, Target ensures guests are given fair and accurate values for their trade-ins. Products are evaluated on-site and values are determined based on the model and condition of the item. Guests then receive a prepaid card for the value of the trade to put toward their next Target purchase.

Guests can also participate in the Electronics Trade-in service online at, where they have the choice of cash or a gift card for their trade-in. The online service also offers free, fully insured UPS shipping.

“Offering electronic trade-ins at Target makes it simple for more people to get money out of their used electronics – immediately and conveniently,” said Dave Chen, CEO at NextWorth. “The in-store trade-in service, paired with NextWorth’s existing online program, provides a full-service solution for  electronics recycling to meet anyone’s needs.”

About Target
Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,762 stores in 49 states nationwide and at In addition, the company operates a credit card segment that offers branded proprietary credit card products. Since 1946, Target has given 5 percent of its income through community grants and programs; today, that giving equals more than $3 million a week. For more information about Target’s commitment to corporate responsibility, visit

About NextWorth
Headquartered just outside Boston, Massachusetts, NextWorth is a leader in consumer electronic upgrades and trade-ins with a mission of promoting reuse and recycling. NextWorth strives to keep consumer electronics out of the landfills and helps people responsibly upgrade their gadgets. NextWorth facilitates the sale and trade-in process for 13 different product categories, including leading products such as iPads, iPods, and iPhones, both online and through select retailers. NextWorth strives to create hassle-free, high-value exchanges to ease the upgrade process for consumers. For more information on NextWorth services and retail partner store locations visit

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