Target is celebrating the launch of KATSEYE's new EP, "WILD," with exclusive music releases and an exclusive Kuromi™ x KATSEYE capsule assortment that brings together two fan favorites. Available beginning Aug. 14, the lineup showcases Target's merchandising authority with exclusive products across entertainment, apparel and even food and beverage, creating a curated assortment inspired by KATSEYE, Kuromi and the EYEKONS fan community. Together, the launch turns a major pop culture moment into a can't-miss shopping experience.
Target-exclusive music assortment
Target will offer exclusive versions of “WILD,” including a Target-exclusive vinyl, CD and individual member CDs.
- “WILD,” Wild Heart Ver. CD: Includes a bonus track, an exclusive bonus track lyric card, one of five surprise Target-exclusive photocards, one of five surprise exclusive die-cut cards, one of five standard surprise photocards, photobook, group photocard, sticker, photo strip frame and a plastic keyring
- “WILD” Blizzard Vinyl: Includes a bonus track, postcard and two of five surprise photocards
Target-exclusive member CDs
Includes a bonus track, bonus track lyric card, two exclusive photocards, photobook, disguise print, mini poster and sticker set.
Target-exclusive Kuromi™ x KATSEYE collection
Designed exclusively for Target, the Kuromi™ x KATSEYE collection brings together Kuromi, the iconic Sanrio® character, and KATSEYE’s bold style through an assortment of exclusive apparel, collectibles, snacks and beverages.
Apparel & accessories
Guests can show off their fandom with exclusive apparel and accessories featuring Kuromi and KATSEYE, with prices starting at $10. Items include:
- Graphic tee featuring Kuromi™ alongside KATSEYE
- Gray crewneck sweatshirt featuring Kuromi™ alongside KATSEYE
- Kuromi™ beanie
- Purple clear stadium bag
Collectibles
Exclusive keepsakes perfect for collecting, gifting or displaying, with prices ranging from $6.99 - $12.99. Items include:
- Kuromi™ x KATSEYE plush head with lanyard and charm
- Kuromi™ x KATSEYE figurines
Food & beverage
The collaboration also extends to drinkware and snacking favorites. With exclusive collectible packaging and co-branded products, the assortment gives guests even more ways to celebrate the launch. Prices start at $1.99 and include:
- Kuromi™ x KATSEYE 30-ounce insulated stainless steel straw tumbler featuring signature Kuromi™ purple and member photography
- Crispy cookie rolls
- Mochi bites
- Freeze-dried candy
- Popping candy
- A-SHA instant ramen
- A-SHA boba beverages
Shop the collection
The Target-exclusive Kuromi™ x KATSEYE collection launches Aug. 14 in Target stores nationwide and on Target.com, while supplies last.