advertising & marketing

Our signature advertising is one of the ways that we share our brand with our guests. It helps define and communicate who we are.

advertising & marketing careers

Partner with internal and external teams to develop innovative campaigns that shape brand awareness and drive sales. Roles on this team also contribute to sustainability strategies, managing business risks and safeguarding Target’s reputation as a responsible corporate citizen.

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category and brand marketing : expands panel

Help us plot the course of the Target brand. You'll identify strategic creative marketing opportunities and develop integrated marketing campaigns. With a focus on innovative problem-solving to increase market share, you’ll write creative briefs, develop media plans, oversee project execution and manage budgets.

Example roles:

  • Manager
  • Senior Specialist

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packaging : expands panel

Packaging is the last five seconds of Marketing. It is how product is merchandised on store shelves. Packaging includes both the appealing graphics and the structure that contains the product. The Packaging Operations Team works with Merchandising, Product Vendors, and Product Design and Development team members to address protection of goods, branding, presentation of features and benefits, theft-prevention and consistency.

Example roles:

  • Packaging Engineer
  • Senior Packaging Specialist

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marketing and guest engagement : expands panel

Drive site traffic and sales. Your team provides insight and supports direct marketing programs and strategic decision making. You’ll use data analysis to customize the shopping experience for in-store and online guests in order to build immediate sales and long-term profitability.

Example roles:

  • Marketing Analyst
  • Data Analyst
  • Social Engagement Manager

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marketing operations : expands panel

Oversees development and executes the launch of Marketing technology tools and systems. Ensures information protection and risk policies are implemented in Marketing to protect sensitive information, uphold legal obligations and maintain Brand standards. You will also lead large scale cross-functional projects that deliver measurable impact to efficiency and effectiveness across Marketing.

Example roles:

  • Manager
  • Process Owner
  • Senior Specialist

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marketing creative : expands panel

Like big ideas? The Target brand is in your hands. Concept and develop the look and feel of ad campaigns that communicate our value message across various media channels including television, print, in-store marketing, promotions, digital, and packaging. Responsible for setting the creative strategy and vision for both high level brand work and category campaigns. Develop and execute creative concepts and provide art direction and copy writing for campaigns, catalogs and digital projects.

Example roles:

  • Creative Manager
  • Art Director
  • Graphic Designer
  • Copywriter

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interactive marketing : expands panel

Enhance and extend the Target brand online. You’ll help us leverage this powerful medium in new and exciting ways, deepening guest relationships through innovative technologies, marketing strategies and creative.

Example roles:

  • Producer
  • Web Designer
  • Interactive Creative Manager
  • Website Architect

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meetings and media production : expands panel

Plan, develop and produce key company meetings including objectives and strategies, all visual components including executive presentations, videos, interactive moments, and environmental elements that shape the guest experience.

Example roles:

  • Manager Media Production
  • Executive Producer
  • Senior Specialist

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insights, measurement and analytics : expands panel

Explore new business opportunities, strengthen existing business relationships, and apply consumer insight to our multi-channel marketing messages. You’ll analyze shopping behavior through focus group interviews and observation, then help the Strategy team to recommend changes regarding product mix, content, display and marketing.

Example roles:

  • Manager
  • Senior Specialist

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media strategy : expands panel

Help develop and deploy impactful, insights-based multimedia strategies that extend and build the Target brand, efficiently accomplish our business objectives and resonate with our guests. Through data analysis, you’ll support direct marketing programs and align strategic and creative goals to drive sales.

Example roles:

  • Media Planner
  • Media Manager

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in-store marketing : expands panel

Help create directional, branded and campaign signage that works together throughout our stores to create a cohesive, consistent store experience for our guests. In-Store Marketing (ISM) must consider Target brand print standards, store layout, key stakeholder relationships, creative, production and guest experience.

Example roles:

  • Specialist
  • Senior Specialist
  • Manager

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weekly ad creative & print production : expands panel

The Weekly Ad creative team concepts, creates and executes Target’s weekly ad. Print production responsibilities include negotiating printing agreements, sourcing materials and selecting key vendors. Print production team members also utilize internal and external partners for production of the weekly ad, direct mail, catalogs, ads, out-of-home and various collateral for Marketing and non-Marketing Target teams.

Example roles:

  • Art Director/Graphic Designer
  • Copywriter
  • Producer
  • Bindery Specialist
  • Digital Press Operator
  • Electronic Production Artist

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public relations : expands panel

This team works closely with internal and external partners to creatively tell Target's story and build relationships with both traditional and social media. The team is responsible for advancing Target’s strategies and reputation, building buzz and generating coverage for Target’s products, key initiatives and guest-centric approach.

Example roles:

  • Manager
  • Specialist
  • Senior Specialist

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