Fans and Celebrities Gather in NYC to Kick Off 20th Anniversary Collection Festivities

September 6, 2019 - Article reads in
Isaac Mizrahi sits on a pink and white stage in front of a white piano

We’re just over a week away from the launch of Target’s 20th Anniversary Collection and we are over the moon for every piece that’s coming back from our archives. With nearly 300 iconic items from 20 past designer partnerships spanning apparel, home decor and kitchen essentials—and affordably priced between $7-$160—it’s the perfect way to relive your favorite memories from 20 Years of Design for All. 

In fact, there’s just so much to share, a behind-the-scenes documentary film and stories from designers themselves just wasn’t enough! So we added two more opportunities to celebrate these historic partnerships. Ready? To get the party started, last night celebrities Mandy Moore, Tyra Banks and Ashley Graham, and collection designers Isaac Mizrahi, Phillip Lim, Erin Fetherston, Thakoon and Stephen Burrows got a sneak peek at the celebrations and pop-up store. 

Tomorrow, Target guests in New York City can join us at The Park Avenue Armory to toast their favorite returning pieces and be some of the first to shop the Anniversary Collection. The walk down memory lane will include a ton of fun installations (like a 360-degree photo booth experience for Missoni and a larger-than-life boom box in homage to Stephen Sprouse), along with a pop-up shop for the items we really (really) can’t wait to see. The experience will be open from 10 a.m. - 7 p.m. Saturday, Sept. 7. 

Check out a few of our favorite photos from last night’s event and mark your calendar for tomorrow’s experience:

The 20th Anniversary Collection pop-up shop is located at The Park Avenue Armory in New York City and will be open from 10 a.m. - 7 p.m. Saturday, Sept. 7. 

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