February 14, 2019
Target’s iconic red-and-khaki uniform is adding a pop of blue jeans to the mix! Store team members can now rock khaki or denim as long as it’s accompanied by a red top. (We’re pretty partial to the color, what can we say.)
The big news comes from Target’s chief stores officer Janna Potts following our Jan. 10 release, where we posted a 5.7 percent same-store sales increase in the November/December period. Cue the permanent shakeup to our signature red-and-khaki dress code!
“I’m so proud of the results our stores delivered for Target. I love that we embraced the challenge of #jeansforever together as one team,” Janna says. “It was such a great moment to let the team know that not only did we meet the goal, but we beat it. They do so much for our guests each and every day so it’s amazing to be able to recognize and celebrate such a special group of people in a way that everyone can get excited about.”
Take a peek below to see how store teams across the country are embracing their new work wardrobe, and putting their styling skills to the test.
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