Pass the Popcorn and Eggos: Netflix—and Stranger Things—Are Coming to Target

October 12, 2017 - Article reads in
A red neon Netflix Stranger Things logo against a stormy sky background

Already have the perfect sweatpants and spot on the couch picked for your fall Netflix binges? Or counting down to the season two debut of their cult-hit “Stranger Things” (just two more weeks!)? You’re going to love this news. (And not just because we told you to.) Target and Netflix are teaming up for a unique partnership to create epic, exclusive products inspired by your fave Netflix-original show. There’s lots to come, but first up: We’re turning your world upside down with special “Stranger Things” gear.

“Netflix and the wildly popular programs they create have become part of our culture and our guests’ everyday lives,” says Mark Tritton, Target executive vice president and chief merchandising officer. “This unique partnership offers guests access to merchandise they’ll find only at Target, and while we’re getting started with ‘Stranger Things,’ our plans to expand deeper into the Netflix lineup will provide guests with ongoing newness and even more reasons to shop with Target.”

And the Netflix team is pumped, too: “We’re excited to connect fans with the shows they love,” says Shauna Spenley, Netflix vice president of marketing and consumer products. “The launch of our ‘Stranger Things’ merchandise with Target is part of a broader marketing approach that reflects the overall Netflix experience and we couldn’t imagine a better partner than Target.” 

So if you Seriously. Can’t. Wait. For “Stranger Things 2,” coming to Netflix Oct. 27, we’ve got some Target-exclusive stuff to tide you over—including a retro-inspired Season 1 Blu Ray/DVD set, apparel, accessories and more. So toast up some Eggos, pass the popcorn—and get ready to revel in out-of-this-world “Stranger Things” gear, coming to Target next week…

VHS-inspired packaging for the Stranger Things Blu Ray/DVD setThrow-back to the first season
Remember VHS? We do—and we’re throwing back to help you relive the drama and suspense of the first season, only at Target. The packaging is cool and retro, but no need to dust off the VCR—there’s a Blu Ray/DVD set inside. Available starting Oct. 17.

Nine Stranger Things Funko charactersYour fave characters get a Funko Pop! makeover
Eleven with Eggos, a Demogorgon, Joyce, Barb and more! Available starting Oct. 15.

Six Stranger Things collectible figuresOr, go old-school with collectible action figures
We’ll have two character packs—one starring Eleven, Lucas and Mike and the other featuring Dustin, Will and a Demogorgon. Available starting Oct. 15.

Two women wearing a Stranger Things sweatshirt and t-shirtYou need this apparel
The perfect longue-wear for your “Stranger Things” binge? These cozy, only-at-Target creations (plus many more), for sure. Men’ and women’s styles available starting Oct. 15.

A pink "Never Forget" mug featuring Barb's face and a red "Hawkins Middle School AV Club" mugMornings are for coffee…
And we’ve got the perfect Target-exclusive mugs for you to contemplate. Barb, we’ll never forget you. Available starting Oct. 15.

Cover of the Stranger Things CD, featuring kids on bikes looking at a red, cloud-filled skyCue the music
Get ready to play this one on repeat! The soundtrack’s packed with music from “Stranger Things” and 80’s gems from The Police and The Bangles to Duran Duran and more. The soundtrack drops Oct. 27.

Hurry in to Target or next week to grab these—and many more—“Stranger Things” finds before they disappear.

And psst… we promised epic, didn’t we? (Friends don’t lie). So we visited the “Stranger Things” set to create a special edition of “This Just In,” just for you. Take a look.

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