Maternity Dressing? Not a Problem for These Bloggers, Thanks to Isabel Maternity by Ingrid & Isabel

October 25, 2017 - Article reads in
Collage of four expecting bloggers wearing Isabel Maternity

Updating a wardrobe for a new season can be tricky. The search to find stylish pieces that are affordable and seamlessly fit in with the rest of your closet is a challenge—but finding those pieces as an expecting mom can be downright difficult. With this in mind, Isabel Maternity by Ingrid & Isabel—Target’s exclusive maternity fashion line—created comfortable basics and updated classics to take any mom-to-be’s wardrobe up a notch.

To show off just how good the latest looks are, we teamed up with four lifestyle and fashion bloggers and had them pull together their favorite maternity looks for themselves or for an expecting friend. The results? Well, we think you’re going to want to see for yourself.

Liz Adams of Sequins & Stripes
Liz Adams in an Isabel Maternity dress and over the knee boots

What was the inspiration behind this look?
Honestly, I just wanted to feel cute and stylish! Sometimes you want to forget that you have a basketball stealing the show these days. I love that this look is light, airy, comfortable but also perfect for fall. Plus, it can be styled in a bunch of different ways and can even carry me into my postpartum days. 

What style advice would you give to expecting moms?
Being pregnant doesn’t mean you have to sacrifice your personal style. Rock the bump! It is honestly my favorite accessory.

Claudia Felix-Garay at The Penny Closet
Claudia Felix-Garay with her friend Vanessa, who she styled in an Isabel Maternity dress

Tell us about who you styled! What look did you pick for her?
I styled my long-time friend Vanessa, who is expecting her first baby (a girl!) this December. I decided to go with items that she was going to be able to wear over and over again. For example, the 3/4 sleeve shirred t-shirt dress is versatile enough that can be worn with sandals or sneakers, and paired with either a denim jacket for a casual look, or a pleather jacket for a more modern look.

Why do you like shopping at Target for maternity clothes?
I always know that I will find the latest trends at affordable prices. Maternity styling can be fun when you shop at the right place!

Caitlin Kruse at Glitter Guide
Caitlin Kruse wearing Isabel Maternity jeans, a white t-shirt and grey sweater

What are some of the difficulties of maternity dressing, and how does Isabel Maternity help these problems?
Finding quality products that fit has been my biggest challenge, especially when it comes to denim. The Isabel Maternity collection contains my favorite pair of maternity jeans—they are flattering, don't sag, stay up all day and most importantly are so comfortable it feels like you're wearing leggings!

What style advice would you give to expecting moms?
Don’t try to re-invent your wardrobe. You don’t have to start from scratch—invest in a few key pieces (maternity jeans, layering tops, a great fitting dress and a few seasonal blouses) that you can mix and match with your current wardrobe.

Mara Ferreira at M Loves M
Mara Ferreira and her friend Erin, who she styled in an Isabel Maternity plaid top

Tell us about who you styled! What look did you pick for her?
I styled my friend Erin, who is 34 weeks pregnant with her third baby. She has two girls and is pregnant with a boy which is so exciting! This look has become her go-to outfit for looking put together. The plaid button up is a stylish classic and it looks great with the distressed maternity jeans. Erin and I both couldn't get over how cute and well-fitting these jeans were from the Isabel Maternity collection!

What are some of the difficulties of maternity dressing, and how does Isabel Maternity help these problems?
One of the biggest challenges with dressing the bump is that it's always growing! It's also hard to find stylish maternity options with some of the trends in mind. Just because you're pregnant, doesn't mean you want to sacrifice style. 

Isabel Maternity will be available in most Target stores and on, at prices ranging from $9.99 to $39.99.

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