September 1, 2017
It’s finally here—Star Wars Force Friday II weekend, and the long-awaited reveal of new merchandise inspired by the upcoming film, Star Wars: The Last Jedi. Last night, fans of all ages kicked off the celebration at midnight launch events in more than 500 Target stores across the country, enjoying giveaways and taking part in the new Star Wars Find the Force augmented reality experience.
When the clock struck 12:01 a.m., we unveiled hundreds of new products, including several items available only at Target. Check out a few of our favorites:
Missed the event? Don’t worry—you can still get in on the Star Wars excitement at Target. Shop our full assortment of new and exclusive products and check out our Weekly Ad for extra savings.
Looking for photo ops for the family? Head to participating Target stores to find Star Wars Find the Force unlockable augmented reality characters and digital content, along with Star Wars-themed door clings and toy endcaps featuring light and sound. A few of our stores will even transform the big red bollards outside the entrance into fan-favorite droid, BB-8.
Show us your photos and share your favorite moments using the hashtag #SharetheForce.
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