July 28, 2017
If happy trees make your heart smile... If a certain Rockapella theme song still has you wondering “Where in the World”… And if you’re longing for the simpler days of big hair and Mr. Belding, better sit down (preferably near a flat surface well-stocked with snacks). Because the best of the ‘90s are back, this time in game form. And these gems—plus so many more—are only at Target! We’re going big into old-school gaming this summer and fall, rolling out 70+ Target-exclusive games, from rustic retro and kids and family favorites to STEM and adult party games. They’re sure to have the entire family in hysterics, feeling nostalgic and even stretching their brains.
“The board games trend is booming as families and friends look for fun, memorable ways to spend time together,” says Scott Nygaard, senior vice president, Merchandising, Target. “We’re continuing to see double-digit growth thanks to hits like Oregon Trail and our vast assortment of curated exclusives—and the momentum shows no signs of slowing. So, we’re going even bigger into the trend, working with the leading game makers, specialty shops—and even kid inventors—to create more unforgettable, exclusive games for Target guests to love.”
Ready to get your game on? Here’s a peek at some of our new favorites, and they’re only at Target:
Stuff your fanny pack with Ring Pops and Gushers and get ready for a blast from the past! Paint with Bob Ross, travel ‘round the world in search of Carmen Sandiego, catch up with Saved By the Bell characters, recover lost treasure, hone your hunting skills and fight off flying turtles with these totally fresh ‘90s-inspired games.
Or if you’re in more of a classics mood, pick up rustic wooden versions of these old-school favorites. Race to the Candy Castle or try not to topple the Jenga stack.
Stretching your brain while having fun? Yes, please! The STEM trend is hot, so we’re dreaming up new ways to engage little brains. These games will have kids learning to code (thanks to a cool partnership with Hour of Code, the largest non-profit in the coding space) and the whole family strategizing.
Keep your kiddos entertained for hours with these silly (even slimy!) games. And if you’ve got a budding inventor on your hands or just want to spark some creativity, set sail with Ship of Treasures—this captivating game is created by kids! Last year, Illinois fourth-graders Olivia Wasilewski and Brynna Siewers won the North America at the Chicago Toy & Game Fair’s annual Young Inventor Challenge, and embarked on an incredible adventure with Target to bring their game to life.
Throw on some matching jammies, make a big bowl of popcorn and challenge your family to a night of friendly competition and fun! Mark the meow-ment with The Cat Game—a hiss-terical drawing game that’ll have you sketching out clues in categories like PURRsons & PURRfessions. Or perfect your silly accents and ridiculous actions with Utter Nonsense: Family Edition.
Who says kids get to have all the fun? These quirky—and hilarious—games will be the life of any party. Let the shenanigans begin!
So go ahead, get that game night on the books—head to Target or Target.com for these and hundreds more incredible games!
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