Whether you love Halloween for the tricks, the treats (the Boo-tterscotch M&M’s, Dove Milk Chocolate Ghosts and Maple Brown Sugar Peeps are scary good) or the chance to dress up in costume, Target’s your one-stop shopping destination for everything spooky and sweet.
Of course, coming up with the best costume ideas can prove to be a challenge, so we asked Target Stylist and mother of two Zanna Roberts Rassi to help us pull together a slew of looks for the whole family! From jailbirds to mini Einsteins, Zanna’s got the scoop on stylish, easy-to-assemble DIY outfits for Halloween. Which one will you try?
Jailbird


Kid: Beanie, Panda Bag, Vest, Boots, Turtleneck, Leggings
Parent: Tote, Scarf, Boots, Bracelet Set, Silver Bangle, Skinny Jeans, Mask
“The jailbird is a fun costume for kids to get dressed up in and an easy costume for parents to match their child, plus it’s super easy to assemble,” said Zanna. “The majority of us own something with black and white stripes. This can be a turtleneck, tee shirt or sweatshirt. Pair with your favorite black jeans and elevate the costume with over-the-knee boots. Accessories really take this look to the next level—add a black face mask, a beanie and jewelry to dress it up.”
Space Cadet


Kid: Headband Set, Puffer Jacket, Skirt, Leggings, Sneakers
Parent: Tote, Sandals, Nail Polish, Illuminating Tint
“Metallics are key, plus the kids can wear the clothing again,” said Zanna. “For the child, I love the idea of layering a fun tulle skirt with leggings, and mixing different patterns, like this polka dot skirt and star leggings. For the top, I chose something a bit more literal to give nod to the theme of the costume. The jacket is one of my favorites: A shiny metallic puffer that keeps kids warm while they're going door to door for candy!”
Red Riding Hood



Kid: Headband Set, Shoes, Cardigan, Coat
Mom: Beanie, Socks, Scarf, Jumper, Peasant Top
Dad: Boots, Hoodie, Wolf Mask, Cape, Jeans
“A big part of the costume is the color palette—reds and blacks,” said Zanna. “For the kids, I paired a red tulle skirt with a classic black cardigan and gingham jacket. For mom, all you’ll need is a cute black dress with a red blouse underneath. Pull red socks over your knee so they stick out of the black boots, adding a beanie and poncho for final touches. Finally, dad ties the story together as the wolf! Stay simple with his favorite hoodie and jeans. Just add a wolf mask and cape.”
Einstein


Kid: Necktie, Shirt, Sneakers
Parent: Loafers, Tie, Wig
“Einstein is one of the easiest costumes to assemble, with just a white button down, black pants and a blue tie,” said Zanna. “Add the white wig and moustache to tie the look together, with fun extras that include a white lab coat and plastic beaker for a completely decked out Albert Einstein. What’s great about this is that it’s a costume that’s not fluff—it gives your kids a chance to dress up and learn!”
If you’re short on time and supplies, check out Target’s ready-to-wear costumes! This week, spend $25 and you’ll save $5, or spend $40 and you’ll save $10, on candy, costumes, décor and party supplies. Got a furry friend to dress up too? Howl-oween’s anything but tame with Target’s cute pet costumes. And if you're out and about with your kiddos on Saturday, October 29, stop by your local Target between 10 a.m. and 1 p.m. for a free goodie bag and other giveaways, while supplies last. Kids are encouraged to wear their costumes! Get the details here.
Don’t miss out on the latest Target news and behind-the-scenes happenings! Subscribe to our newsletter and get the top stories from A Bullseye View delivered straight to your inbox!