September 15, 2016
If there’s one artist who spans generations and genres, it’s legendary icon Garth Brooks (he’s surpassed even the great Elvis Presley as the number one solo artist of all time). So we’re beyond excited—and a little star-struck—to launch our first collaboration this holiday. Garth surprised the Target team today with a special performance at our annual Fall National meeting as we revealed the big news. We’re releasing an exclusive 10-disc boxed set, “Garth Brooks: The Ultimate Collection.” It’ll hit stores and Target.com Nov. 11—just in time to check those impossible-to-shop-for friends and family off your holiday list.
We’re all about bringing fans #MoreMusic (hello, Adele and Gwen Stefani), so for this incredible set, we rounded up classics from Garth’s celebrated catalogue, roped some never-before-released songs, and even wrangled the privilege to share his highly-anticipated new album—including Target-exclusive tracks—before you can get it anywhere else! It’s all packed into a beautiful box set at an unbelievable value. Stay tuned for the full track list, price and pre-sale details later this fall.
“Simply put, Garth is in a league of his own. He is unquestionably one of the most accomplished and celebrated musicians, with a fan base that spans all ages and genres,” said Mark Tritton, executive vice president and chief merchandising officer, Target. “We’re thrilled to welcome Garth into the Target family, and are confident that the boxed set we’ve created with him, which we’ll offer for an unbeatable value, will be at the top of many wish lists this holiday season.”
It’s safe to say we’re shameless in our love for Garth, and he’s pretty excited too...
“Target has always been a friend to artists and their music. I can’t begin to describe how excited I am to be partnering with them,” said Garth. “This holiday season is going to be amazing with a new album, plus a boxed set with never-before-released music from the vault and music you can’t hear or get anywhere else.”
Watch for more on our partnership and the “Garth Brooks: The Ultimate Collection.”
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