This October, Target launched an international version of its website, allowing guests overseas to shop online and those here in the U.S. to ship to countries and territories around the world. It’s been less than two months and some early learnings are in. Shoppers in 108 countries have already taken advantage of the offerings at Intl.Target.com, with Canada, Hong Kong, the United Kingdom, Mexico and Singapore clocking in as the countries with the highest number of shipments to date.
Initially, Target's Home department broke out of the gate as the top-performing category, but as we move into the thick of the holiday season, sales are beginning to shift toward Toys. Here’s a snapshot of some of the most interesting facts and figures:
First Order: A WaterPik Flosser sent to Israel
Largest Order: $770 of product sent to Egypt
Most Remote Shipments: New Caledonia, French Polynesia and Azerbaijan
Cheapest Item Purchased: up&up Erasers (just $.49!) sent to Hong Kong
Most Expensive Item Purchased: Upside down, pre-lit Christmas Tree sent to Italy
Top Seller so Far: Enfamil Premium Infant Formula
Take a look at some other top-selling products, below:
Threshold Bar Stools
Dyson V6 Motorhead Cordless Vacuum
Samsung 32” Class 1080p 60Hz LED HDTV
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