Great Design, Great Cause: Target and TOMS Team Up for the Holidays

September 10, 2014 - Article reads in
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TOMS for Target Hero

Listen up, Target and TOMS enthusiasts, because we’ve got news that’ll knock your socks (and canvas shoes) off: Target and TOMS are teaming up on a limited-edition collection for the holidays. Not only will you find pieces you’ll want to give – and get – but for each item purchased, you’ll be helping someone in need.

Buzz started to build minutes ago after Blake Mycoskie, TOMS Founder and Chief Shoe Giver, and Kathee Tesija, executive vice president and chief merchandising and supply chain officer, Target, surprised nearly 14,000 Target team members with news of the do-gooding partnership at Target’s annual meeting in Minneapolis. And now, we’re bringing you an exclusive first look at the full collection!

“Target’s holiday partnership with TOMS is the perfect marriage of both brands’ core values—great design that’s accessible to everyone and a commitment to giving back,” said Kathee.

“We’re excited to partner with Target for the holidays and take TOMS’ One for One® giving model further than ever before,” said Blake. “Every purchase allows Target’s guests to bring home a beautifully designed product and do good, providing nourishment, warmth and shoes to a person in need.”

TOMS for Target features more than 50 items, each under $50, and will be available at all Target stores in the U.S. and Canada, as well as Target.com on November 16 … so mark your calendars now! And beyond TOMS’ beloved slip-ons, the collection includes home goods and apparel and accessories for women, men and kids, meaning you’ll have a lot to choose from.

Even better, with your help, TOMS for Target has the potential to provide more than 11 million meals, blankets and shoes to those in need. Every TOMS for Target apparel, accessory and home good purchase results in the donation of a blanket through the American Red Cross or Canadian Red Cross, or one week of meals through Feeding America or Food Banks Canada. And for every TOMS for Target pair of shoes sold, a pair will go to a child in need.

Looking good and doing good? Count us in! Take a first look at the full TOMS for Target collection below, plus a behind the scenes video.

TOMS for Target Holiday Collection Play

United States: For each item purchased from TOMS x Target collection from 11.16.2014 – 03.12.2015 in US Target stores and target.com, one of the following will be donated or given: (I) by Target: $3 (the monetary equivalent of one week of meals for someone in need; $1 = 9 meals secured by Feeding America® on behalf of local food banks) to Feeding America FeedingAmerica.org;  or $5 (the monetary equivalent of one blanket) to American Red Cross Disaster Relief redcross.org; or (II) by TOMS: TOMS will give one pair of new shoes (which may differ in value from the shoes purchased) to a child in need.  See product packaging for details of which donation or giving will occur with purchase.  Donations are not tax deductible for guests. The Target and TOMS programs/donations/giving are being administered independently. Each party is solely responsible for its program/donations/giving.  For more information on TOMS, how it provides shoes, sight, and clean water to people in need, and its giving partners, visit www.toms.com.

Canada: For each item purchased from TOMS x Target collection from 11.16.2014 – 03.12.2015 in Canada Target stores, one of the following will be donated or given: (I) by Target: $3 (the monetary equivalent of one week of meals for someone in need; $1 = 7 meals secured by Food Banks Canada on behalf of local food banks through its National Food Sharing System) to Food Banks Canada www.foodbankscanada.ca; or $10 (the monetary equivalent of one blanket) to Canadian Red Cross www.redcross.ca; or (II) by TOMS: TOMS will give one pair of new shoes (which may differ in value from the shoes purchased) to a child in need.  See product packaging for details of which donation will occur with purchase.  Donations are not tax deductible for guests.  The Target and TOMS programs/donations/giving are being administered independently. Each party is solely responsible for its program/donations/giving.  For more information on TOMS, how it provides shoes, sight, and clean water to people in need, and its giving partners, visit www.toms.com

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