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How Target is Getting More Girls Interested in Tech

In our digital age, the retail business is full of unexpected career opportunities in technology and science (just check out Target’s Forensic Services Lab!).

As a company that thrives on innovation, Target rolls out new technology all the time, which is why we hope to get more talented young women interested in science, technology, engineering and math (STEM).

It’s no secret that women in STEM are highly underrepresented. While women make up half of the U.S. workforce, they hold just 25 percent of the jobs in technical or computing fields.*

To inspire more women to join in on the STEM fun, Target Women in Science and Technology (TWIST) and The Women’s Business Council hosted the second Science and Technology Day at Target’s headquarters. About 150 high school girls attended a day filled with creative and interactive presentations and demonstrations of how science and technology solutions are utilized at Target. Peruse the pics below!

*Source: Girls Who Code

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