To celebrate five decades of red, white and Bullseye, Target hosted an exclusive anniversary celebration in New York City last night.

After walking the red (of course!) carpet, Target friends and partners partied to music by DJ Harley Viera-Newton and DJ Brednan Fallis, munched on delicious sweets and treats and smiled for photo booth pictures with bull terrier Bullseye.

Check out the anniversary affair below!

Photos by Andrew H. Walker / Getty Images for Target 

Don’t miss out on the latest Target news and behind-the-scenes happenings! Subscribe to our newsletter and get the top stories from A Bullseye View delivered straight to your inbox!