Safety Monitor: How Target Fosters Strong and Safe Communities

September 18, 2012 - Article reads in
Target Creates Safe Communities

General support throughout the year:

-Communities across the country: The Shop With A Cop program fosters positive relationships between communities and law enforcement. Each year, Target provides $50 GiftCards to participating children to purchase gifts for their families. Target supports 9/11 Day (formerly MyGoodDeed), a program created by 9/11 families and friends that seeks to honor those who lost their lives and helped in the rescue and recovery efforts, as well as encourage participation in community service around September 11 and throughout the year.

-Affected areas of Hurricane Isaac: Target donated $150,000 in cash and products to assist with Hurricane Isaac relief efforts. A $130,000 donation went to the American Red Cross, and $20,000 in product donations along with $10,000 in Target GiftCards was given to other nonprofit organizations in affected areas for essentials such as water and food. Target provided similar support for the Colorado wildfires, Alabama and Joplin, Mo., tornadoes and Hurricane Irene.

-Minneapolis: Target maintains two Corporate Command Centers, one in Minneapolis and another in Bangalore, India. These centers serve as hubs for any major crisis and use tools such as news and weather monitoring, travel tracking and satellite imagery.

-Las Vegas and Minneapolis: Through Target’s forensics labs, Target has assisted local, state and federal law enforcement in more than 550 examinations of evidence to date.

-Detroit: Target assembled more than 2,400 comfort kits and gave a $5,000 check to the local Red Cross in July as part of a Target regional leadership meeting.

-Milwaukee: Target supported the creation of a memorial wall to honor fallen police officers.

-Harrisburg, Pa.: Target team members shared insights into Target’s approach to safe communities at the Pennsylvania Chiefs of Police Association Conference in July.

-N.J.: Target entered into an agreement with the New Jersey Office of Homeland Security and Preparedness, which will enable state and local emergency management officials to partner with Target and restore essential services to communities affected by large-scale emergencies.

-Calif.: Every year, Target partners with the California Emergency Management Agency, along with numerous local, state, federal and private sector partner agencies to provide training and awareness for earthquake preparedness. This year, each California store —more than 500 — will participate in a drill at the same time on October 18.

 In addition to these activities, Target participated in National Night Out (NNO) events throughout the country on Aug. 7. Highlights include:

-Seattle:, This year, Target hosted Seattle’s first ever downtown NNO, connecting neighbors to each other and law enforcement.

-Kalispell, Mont.:  Target hosted a large NNO event with lots of public safety demonstrations, including helicopters!

-Conover, N.C.: 30 Target volunteers served meals, staffed the bounce house for kids and handed out water and Frisbees at the NNO event. More than 1,100 neighbors attended.

-Tifton, Ga.: Target worked with Richland County Law Enforcement and local communities on this year’s NNO volunteer event, providing water, Frisbees and face painting for kids.

-Huntsville, Ala.: Target offered giveaways and NNO-themed cakes for more than 300 people from the community.

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