Target Acts: Community Response to Hurricane Irene

September 6, 2011 - Article reads in
Hurricane Irene

At Target, when crisis hits we strive to help the communities affected.  In the wake of Hurricane Irene, Target committed $250,000 to assist with relief efforts, a portion of which has helped the Red Cross distribute basic provisions like bottled water and food to families and victims of the hurricane. View this video to see Red Cross volunteers in action:

In cooperation with the American Red Cross, we can respond immediately to the needs of families and communities. “This generous donation from Target will help the American Red Cross provide those communities affected by Irene with food, shelter and cleaning supplies as they begin the recovery process,” said Michael J. Brown, Vice President of Corporate and Foundation Partnerships of the Red Cross.

“Our work across multiple states will go on for some time, and support from partners like Target is critical to our ability to carry out our humanitarian mission.”

When people are displaced from their homes after a disaster, it’s the little things that keep them going during the long road to recovery.  In addition to donations to the Red Cross and The Salvation Army, Target sent 10,000 relief kits filled with a variety of travel-sized personal care items like soap, deodorant, toothpaste and survival necessities like granola bars, water and trail mix.

This year, Target has given over $1 million in disaster relief aid domestically to the American Red Cross and The Salvation Army.

You can help too! If you’re interested, click here to learn more about the ways the American Red Cross has supported communities in need, and how you can donate or get involved.

Main hurricane photo by astronaut Ron Garan

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