Jessica addresses someone off-camera.
Jessica applies makeup to the woman's face and they laugh.
JESSICA: It's so nice just to bring that little bit of joy into someone's life.
Jessica holds up several tubes of lipstick for the young woman to choose.
JESSICA: It really is such a passion project. It came from a real need that I had as far as, like, the quality of ingredients mixed with the efficacy.
Jessica places something on a table filled with makeup supplies. Various beauty products are organized into clear glasses.
The young woman applies red lipstick while Jessica holds up a mirror for her.
Someone holds up a smartphone and takes video of Jessica and the young woman.
JESSICA: No matter what category we're in, what is that next level that we can deliver on service and the quality of products?
The young woman finishes applies makeup and smacks her lips. Jessica speaks to someone off-camera.
Jessica sprays the young woman's face with a bottle.
The young woman looks in a large mirror and smiles.
JESSICA: Some of the best reactions that I saw today-- people being surprised by how strong the pigments are and how the concealer really works and the foundation really works, but it doesn't cover you up and make you somebody else.
Different shades of concealer are shown on the table. Jessica and the young woman talk near the display. Jessica addresses someone off-camera.
Jessica and the young woman hug.
JESSICA: It just enhances who you are.
Jessica holds up a smartphone to take a selfie with the young woman.
The screen fades to white and black text appears next to a Target Bullseye.