EDDIE: We decided to work with Poppy Delevingne because she truly embodies the spirit of the woman that this collection is designed for.
Poppy Delevingne stands before the yellow shelves as camera bulbs flash. Eddie continues speaking.
A series of close-ups reveal various geometrical charms.
EDDIE: She's an individual. She's unique. She has incredible personal style. A geometrical necklace lays on a long white box.
Poppy Delevingne, with her hair partially braided and wearing a black dress, speaks to the camera.
ON SCREEN TEXT: Poppy Delevingne Model
POPPY: Hi, I'm Poppy Delevingne, and today we're at Milk Studios in New York City to celebrate the Eddie Borgo for Target Collection.
A blurred shot clears to reveal a three-dimensional hexagon filled with various metal pieces. Eddie smiles and laughs with another man.
POPPY: I've always been a huge fan of Eddie's.
Eddie's hands hold a thin piece of black leather.
POPPY: It's really exciting to get to work with Target and watch Eddie create these really beautiful pieces for affordable prices.
Poppy continues speaking to the camera.
A hand moves away from two beaded charms attached to a metallic bag.
A woman's hand, with various bracelets stacked on its wrist, picks up various charms from white boxes.
EDDIE: You can go to target.com and create, on a 3-D printer, different charms, which, then, you can incorporate into the collection.
Eddie continues speaking to the camera.
The camera pans up to reveal various gold-colored necklaces with different geometrically shaped charms hanging from them.
A pair of hands picks up various charms and jewelry pieces from white boxes.